The McKinsey Insurance Documents · public source corpus

They called your claim an “economic opportunity.”

Roofs. Fires. Water. Theft. Contents. The files show property claims placed inside a system built to project savings, control decisions, and measure what the insurer paid.

YOUR LOSSPolicy + physical damage
  1. 01TRIAGE“Economic opportunity”
  2. 02CONTROLFile review + reinspection
  3. 03MEASURESeverity + net savings
THE RESULTA smaller claim payment became a measurable financial outcome.
4complete public files
1,610source pages
8key records, indexed
1990s–2025documents to Senate record
On this page
01

What these are

Four complete public Allstate–McKinsey CCPR files—1,610 pages from a larger claims-redesign record released through litigation.

02

Why they matter

They place roof, fire, water, theft, contents, auto, and casualty claims inside savings projections and performance measurements.

03

Why they became public

Policyholders challenged the claims system in court. The litigation record exposed how the program described its goals, tools, and results.

01 · The source

Start with McKinsey’s documents

Eight records carry the argument. Every headline opens the complete public file at the exact source page.

The target · H000000524

The Billion-Dollar Claims Savings Plan

“67% opportunity captured” · “Net savings” · $1.111 billion

Homeowners claims were not outside the savings model. They were one of the places the model expected to find money.

02 · The estimateH000001068

The Same Hail-Damaged Roof: $4,050 Versus $1,570

“Estimate written on identical hail damaged roof” · “CCPR estimate = $1,570”

The damage did not change. The process did—and the lower number became the opportunity.

Five adjusters estimated the same hail-damaged roof. The chart reaches $4,050; the CCPR estimate is $1,570. The page calls the difference “economic opportunity.”

Read the source page
03 · The resultH000001199

The Roof Test “Succeeded” by Driving Payments Down

“successful to date in driving significantly lower severity and closed cost”

The test was scored by how far claim cost fell. Lower payment was presented as success.

The Albuquerque roof-test update says the process drove significantly lower severity and closed cost—and that the reductions exceeded the fact-finding projections.

Read the source page
04 · The enforcementH000001216

Managers Were Told to Make the Savings Process Stick

“Strictly following the process is essential to capturing the economic opportunity”

Adjusting judgment was placed inside a management system built to capture the opportunity on every claim.

The document calls for file reviews, reinspections, and ride-alongs to make the roof process “stick 100%.” Its reinspection chart measures economic opportunity per claim.

Read the source page
05 · The queueH000001645

Claims Were Prioritized by “Economic Opportunity”

“Process-specific prioritization based on economic opportunity”

The money question entered before the inspection, the scope, and the estimate.

The proposed dispatch system collected claim information, assigned priorities, and routed losses using economic opportunity before the claim reached the adjusting process.

Read the source page
06 · The unit economicsH000001659

They Put a Price Tag on Every Roof

“Economic opportunity per CWA roof” · Non-CAT $472 · CAT $549

Before Miss Jones’s roof became an estimate, the system had already assigned roofs an average savings target.

The proposed roof process assigned an average economic opportunity to each roof and linked it to damage identification, mandatory scoping, and repair-versus-replace tools.

Read the source page
07 · Beyond roofsH000001708

Fire-Claim “Success” Meant Reducing What Was Paid

“To measure fire process success in reducing fire severity”

A family’s fire payment became a performance number to drive down.

The fire-process scorecard defines average dwelling-fire severity as total dwelling dollars paid divided by the number of fire claims. Its stated purpose was measuring success in reducing that figure.

Read the source page
08 · The claimantH000002904

The System Recorded Whether You Had Help

“Insured Representation: 0-None, 1-P/A, 2-Attorney”

Representation was not a footnote. It was a field in the claims system.

The property-claim process screen tracked whether the insured had no representative, a public adjuster, or an attorney alongside scope, estimate, payment, settlement, and closure data.

Read the source page
02 · The model

How a claim became a financial result

The documents connect the beginning of a claim to the number the company measured at the end.

  1. 1
    Before inspection

    Rank the claim

    Dispatch could prioritize losses by “economic opportunity.”

    Bates H000001645 ↗
  2. 2
    During adjustment

    Control the decision

    Managers used file reviews, reinspections, and ride-alongs to make the process stick.

    Bates H000001216 ↗
  3. 3
    At settlement

    Drive the number down

    The roof test reported significantly lower severity and closed cost as success.

    Bates H000001199 ↗
  4. 4
    After closure

    Measure the savings

    CCPR projections converted captured opportunity into net savings.

    Bates H000000524 ↗
03 · The familiar name

Delay. Deny. Defend.

That phrase came later. The documents call the program Claim Core Process Redesign—CCPR. The source record shows the economics underneath the phrase.

Deny

The proposed roof process puts denial, coverage, damage identification, and repair-versus-replace inside the same economic-opportunity design.

Open the roof process ↗
Delay

The papers describe layers of triage, assignment, review, reinspection, and management oversight between notice of loss and settlement.

Open the management record ↗
Defend

The public court record later described hard-line treatment of represented claimants as part of a “zero sum economic game.”

Read Jacobsen v. Allstate ↗

Professor Jay Feinman popularized “Delay, Deny, Defend” as a description of insurer claim practices. It was not the title McKinsey used for CCPR.

04 · The Senate record

What the United States Senate heard

In 2025, testimony connected the McKinsey model to a broader insurance-industry system.

Doug Quinn testified that McKinsey taught carriers to turn claims departments from cost centers into “profit centers.”

Watch and read the testimony at 2:58:50 ↗

Senator Josh Hawley described the model as “delay, delay, delay” and a “zero sum economic game” in which the insurer wins.

Watch and read the Senate hearing ↗
05 · A separate carrier record

Then compare State Farm’s own documents.

The State Farm records stand on their own. They show a different carrier measuring roof outcomes, manager approvals, and claim payments—then reporting “about a $1.4B decrease in indemnity” after its Wind/Hail program went nationwide.

Open the State Farm Secret Documents
06 · Original sources

Read all 1,610 pages yourself

Each complete file has a clean reader URL and a direct hosted PDF download. No login. No gate.

FILE01

CCPR Benefit Projections and Claims Redesign Materials

490 pages · begins at Bates H000000520

FILE02

Homeowner CCPR Tests, Roof Results, and Management Controls

495 pages · begins at Bates H000001010

FILE03

Property-Claim Design, Dispatch, Roof, Fire, and Contents Records

462 pages · begins at Bates H000001505

FILE04

CCPR Property-Claim Process Screens and Implementation Records

163 pages · begins at Bates H000002820

07 · Public-record context

How these documents reached the public

The original files, court opinions, and regulatory record answer different questions. They are kept separate here.

Allstate’s own account of CCPR

In Pincheira v. Allstate, the court reproduced an Allstate vice president’s affidavit describing a top-to-bottom review with McKinsey, process redesign, and nationwide implementation beginning in 1995. Read the opinion ↗

The court’s “zero sum economic game” description

Jacobsen v. Allstate describes evidence presented during class-certification litigation, including early unrepresented settlements and hard-line treatment of represented claims. Read the opinion ↗

The multistate regulatory agreement

The regulatory agreement records the McKinsey engagement and CCPR rollout, the scope of regulators’ examination, and the controls Allstate agreed to add. Open the official PDF ↗

The surviving public PDF archive

The public mirror hosts the four files preserved in this corpus. Open the public archive index ↗

Questions

What readers ask first

What are the McKinsey insurance documents?

They are public Allstate-McKinsey materials from the Claim Core Process Redesign program, usually called CCPR. This corpus hosts four surviving public files totaling 1,610 pages and gives the strongest records clean reader links.

Was the program only about roof claims?

No. The files address homeowners claims including roof, fire, water, theft, contents, and catastrophe losses, as well as auto physical damage and casualty claims.

Did McKinsey call the program “Delay, Deny, Defend”?

No. The documented program was CCPR. “Delay, Deny, Defend” is the later phrase associated with Professor Jay Feinman’s account of modern insurance claim practices.

Are these the complete McKinsey files?

They are four complete public PDF files totaling 1,610 pages, not the full historical production. The public archive describes a much larger body of material released through litigation.

Can I download the documents?

Yes. Each complete source file has a clean reader URL and a separate download link. The hosted PDFs preserve the public source pages and add Friedman & Associates attribution beneath the source-page boundary.

Compiled by Joshua Friedman, founder and lead public adjuster at Friedman & Associates. Quotations are tied to Bates-numbered source pages; litigation descriptions are identified separately from the original Allstate–McKinsey materials.

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