When the number is wrong,
your policy already contains the lever.

The carrier concedes the loss, then writes a number far below the cost to repair. The appraisal clause exists to break exactly that deadlock.

Free and confidential. Not every claim qualifies — three taps tells you if yours does.

The short answer: nearly every property policy carries an appraisal clause: a binding, non-judicial process to break a deadlock and force a fair settlement when the carrier admits the loss but disputes its value. Each side names an appraiser, a neutral umpire breaks deadlocks, and two signatures bind the award. Joshua Friedman serves as the policyholder’s appraiser, and denied or underpaid claims are our specialty. No recovery, no fee. Call 770-230-2616 or text the partners.

Call us before you call your carrier. The first phone call shapes the whole claim. Already filed, or an adjuster already assigned? We're still your next call.

2 of 3signatures on the panel bind the amount of the loss under the standard clause
Valuationis what appraisal decides. The amount of the loss, never whether the loss is covered
Bindingonce signed, the award ends the argument, and courts disturb it only on narrow grounds
Ga. 2006Georgia's Supreme Court confined appraisal to a disputed issue of value
McGowan v. Progressive

Four moves. That's the whole process.

Results and press

Featured on Fox 5 Atlanta Testified before the Georgia House Never worked for an insurer
Joshua Friedman, founder and lead public adjuster
Joshua FriedmanFounder & Lead Public Adjuster · GA #2963367

$1,664,329 recovered above the carriers' first offers on just 10 recent published files, from more than a decade of this work. See real case results. You could be next.

"He helped me recover 4 times what insurance was offering… extremely diligent and moralistic in how he worked." Kelly, Google review · 4.8★ across 23 reviews · read them all

When you hire the firm, you get the partners: Joshua and Hannah Friedman, with Callie Macho on client success. Not a call center. And when a claim goes to appraisal, the appraiser in your corner is the adjuster on this page.

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When to pull the lever, and when to leave it alone

Appraisal earns its keep when three things line up. Real money separates the two estimates. Negotiation has gone as far as it will go. And the dispute is scope and price, not whether the loss is covered. That gap over the amount is exactly what the clause was written to resolve.

It is generally not worthwhile for minor disagreements. The process carries real costs, and a small gap is a phone call, not a panel. The appraiser you name must be competent and impartial, and the goal is agreement with the carrier's appraiser before the umpire ever has to vote.

Not every claim qualifies. Three taps to find out if yours does.

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The law and the clock

Courts have held this line for decades. Georgia's Supreme Court confined appraisal to a disputed issue of value: the panel prices the loss, and liability stays with the courts. South Carolina enforced the clause from the other direction in Harwell v. Home Mutual (1956), where a homeowner who refused a demanded appraisal lost a verdict she had already won. The clause is mutual, and once the written demand is made, ignoring it carries real risk on either side of the table.

One clock outranks everything: your policy's own "Suit Against Us" clause. Many policies shorten the deadline by contract. Read yours the day a claim goes sideways — negotiation does not pause it.

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Questions about appraisal

Should I call you before I call my insurance company?

Yes. What gets said in the first call shapes the whole claim, so talk to us first. Already filed, already offered a low number, or already in appraisal? Call us anyway. We step in at any stage.

Does appraisal reopen a coverage denial?

No. Appraisal decides valuation only: the amount of the loss, never whether the loss is covered. A denial is a coverage fight, and that runs through negotiation, the regulator, or the courts instead.

Who pays for the umpire?

The cost is shared. Under the standard clause, each side pays its own appraiser, and the umpire and panel expenses are split equally. Your policy’s exact wording controls, so we read it before anything is invoked.

Can the carrier refuse to participate?

The standard clause is mutual: either side may make the written demand. Policies vary in their wording, so what a refusal costs the refusing side depends on the clause in yours.

Is the appraisal award final?

Under the standard clause, an award signed by any two of the three panel members becomes the binding amount of the loss, and courts disturb awards only on narrow grounds.

Do I need a lawyer for appraisal?

Appraisal is not a lawsuit. Preparing the valuation and serving as your appraiser is the licensed work of a public adjuster. Coverage and bad-faith fights are litigation, and we refer those to independent policyholder counsel.

The two estimates are only a few hundred dollars apart. Should I invoke?

Usually not. Appraisal carries real costs on your side of the table, and it is generally not worthwhile for minor disagreements. It earns its keep when real money separates the numbers.

Our contractor says the number is way off. Can they run the appraisal?

Your contractor’s estimate is valuable evidence, and we work well beside good contractors. Appraisal itself needs a competent, impartial appraiser, and keeping those roles clean protects you and your builder both.

Prefer a quieter first step? Ask us anything, free: a real answer from a licensed adjuster, no strings.

Friedman & Associates are licensed public adjusters in Georgia, Tennessee, and South Carolina, not attorneys. Our work is the licensed practice of public adjusting (O.C.G.A. § 33-23-43; S.C. Code ch. 38-48): reading the policy, documenting and valuing the loss, negotiating with the carrier, and serving as the policyholder's appraiser when the clause is invoked. Nothing on this page is legal advice, and litigation, including bad-faith suits, is referred to independent policyholder counsel.

Written by Joshua Friedman, founder & lead public adjuster, Friedman & Associates Public Adjusters — licensed in Georgia, Tennessee, and South Carolina. This page is general information, not legal advice; statutes are quoted from and linked to the official sources in our Reading Room.

A disputed number is not the end of the claim. A free, confidential review by licensed public adjusters in Georgia, Tennessee, and South Carolina. If we take the case, the fee comes from the recovery, never from you.

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Your review is filed with our office the moment it opens, and the text is yours to send. Nothing ever goes to your carrier from this page. On a computer? Email it instead.

While you wait: three things never to say to your carrier
  1. "It's probably been like that a while." Guessing at timelines hands them "wear and tear," the most common denial in the book. State only what you know.
  2. "We're fine, it's not that bad." Politeness gets priced in. The full damage isn't known until it's professionally documented, so never minimize on a recorded line.
  3. "Sure, I'll give a recorded statement now." You can decline politely until you've spoken with your representative. One innocent guess can follow your claim forever.

And while your review makes its way to the partners: see the firm you just called →

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